Dippa

Dippa celebrates the joy of simple, wholesome snacking with hummus that’s as smooth as it is delicious. The goal was to create a brand that feels fresh and vibrant while highlighting the product’s natural, handcrafted quality.

The identity pairs bold typography with playful illustrations and warm, earthy tones to mirror the richness of the hummus itself. From jars to shipping boxes, every touchpoint was designed to make the brand feel approachable, flavorful, and full of personality. DIPPA isn’t just a dip, it’s a jar of goodness.